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Welcome to Dell PartnerDirect

Partner Direct forms the foundation upon which we build successful and mutually beneficial business relationships with our partners across the world. It is based on three core principles:

  • Simplicity: making it easy to do business with Dell, from the initial on-boarding process through to consistent business, regular reviews and rewards
  • Relevance: providing training, information, engagement and support that is appropriate and useful for your business
  • Value: adding value to our partnership and helping you to provide value to customers

One Dell Distribution – Consumer

Consumer and Small Business Partners

The Partner Direct program is designed to help Distributors and Channel Partners to sell and support Dell’s Consumer & Small Business product ranges. Dell have a fantastic range of products for Consumers, with Inspiron, XPS, Alienware, as well as a range of Software and peripherals.  For Small Business Partners (1-99 employees), Dell have the Vostro product range designed to support the needs of SOHO (Small Office Home Office) professionals.

The Consumer & Small Business Partner Direct program has two levels of participation

  • Registered Partner
  • Preferred  Partner

 

REGISTERED PARTNER

Registered Partner status is open to all Channel partners, and is the first level of partnership with Dell on the program. To become a Registered Partner, you are required to register on this partner portal, and meet the minimum qualification level. If approved, Dell will issue your company with a unique Partner ID number, and you will be able to print a certificate confirming your Registered Status with Dell

PREFERRED PARTNER

Preferred Partner is a more advanced level of partnership with Dell, which in addition to being Registered, requires a partner to meet certain criteria. This includes:
• Completion of a joint annual business plan with a Dell Account Manager
• Commitment to a sales target
• Sharing of marketing plans and initiatives

The goal of all programs is to provide Partners with the skills and tools that ensure end user customers benefit from a professional buying experience. No matter which level you choose, your organization will be eligible for a wide range of marketing, support and business-development benefits from Dell.

For more details on all three of these programs follow the link Two levels of participation at the top of this page.